Only one-third of Americans believe the Internet is a safe place to express one’s opinions, according to a BBC poll. These attitudes could have huge implications for both government policies and business practices.
Human Rights Watch (HRW) is partnering with sites like Upworthy to produce shareable content that draws attention to topics like human rights and climate change.
As advocacy professionals, we spend a lot of time deliberating how to craft and position messages that will resonate with our target audiences. What we tend to think less about, however, is what happens to these messages once they have been received; more specifically, how people converse with one another about the issues they hear and learn about
What pressure means to me is: threats, shows of force, unrelenting insistence, harassment, and coercion. We need to understand the ramifications of using pressure vs. persuasion as a way to influence elected officials.
Last week, Gmail announced that email assigned to the Promotions tab will now be displayed in a visual “grid.”
In order to be successful in today’s digital world, everything must be integrated: content syncs with social strategies, ad strategies and beyond. The digital landscape prefers its peanut butter and jelly together, not separate.
Too many marketers rely on email best practices without taking their audiences into account.
- Set Your Brand Apart with a Great Story
- Fear and Loathing on the Internet
- Human Rights Watch & the Rise of Advocacy Journalism
- Broadcast TV Weighs Heavily on Face-to-Face Political Conversations
- Persuasion vs. Pressure: Do You Want Long-Term Influence or Short-Term Coercion?
- Gmail’s Updated Promotions Tab: What Organizations Need to Know
- Content and Digital Ads: It’s Like Peanut Butter and Jelly
- Your Email Marketing Strategy Probably Needs a Refresh
- #KStreetClicks: March 20
- 3 Marketing Tips Borrowed from President Obama