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Is Your Company Flying Blind?

May 12, 2011 | By

Cross-posted from the Public Affairs Council blog. By Sheree Anne Kelly, Vice President of the Public Affairs Council I wouldn’t feel comfortable if our head of IT asked me to disassemble my computer, rebuild it and then go back to using it. I bet I’d enjoy the process of seeing what’s actually inside my PC, […]

What Do Sam Adams and the Chamber of Commerce Have in Common?

March 18, 2011 | By

Cross-posted from the Public Affairs Council blog and written by Dana Wilkie, Communications and Editorial Director The last thing one expects when prepping a kid for a history test is to spot a public affairs lesson in the story of the Tea Party. No, not that Tea Party. The one 238 years ago. At Boston […]

Establishing a Meaningful Client/Agency Relationship

November 12, 2010 | By

For most PR professionals, continuing education means learning about the latest communications tactics. Over the past year, Adfero Group and the National Press Club have sponsored the Get PR Smart series to focus on exactly these sorts of tactics: how to use the latest social media tools, how to connect more directly with a target […]

Show Me the Numbers

December 31, 2009 | By

It took a recession, but resumes finally are receiving renewed scrutiny. The ability to embellish and obscure shrinks when one out of every six workers is under or unemployed. More than ever, recruiters want to see accomplishments, not responsibilities; numbers, not adverbs. Don’t forget to sign up for K Street Café’s mailing-list to receive news […]