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Daily Specials

November 10, 2010 | By

Are Net-Neutrality-Advocating Redditors About to Start a PAC? (Tech President) A discussion of whether users of a social bookmarking service can transfer their online common interests into a mix of online and offline political activism. Foursquare Propels Local Homelessness Advocacy Effort (ClickZ) The Urban Ministries of Durham to use Foursquare to raise awareness of homelessness. […]

Daily Specials

November 4, 2010 | By

Did Facebook Just Sound the Death Knell for Groupon and Foursquare? (Fast Company) Facebook recently stepped into the space previously dominated by Foursquare, Gowalla and Groupon. YouTube Withdraws Muslim Cleric’s Videos (The New York Times) After pressure from American and British officials, YouTube has taken down hundreds of videos featuring calls to jihad. Don’t forget […]

Foursquare Political Marketing Campaign May Backfire

October 6, 2010 | By

Much noise is being made about the latest use of Foursquare in political campaigns – this time in the race for Chicago’s next mayor. According to a recent Mashable post, “Digital marketing firm Proximity is inviting residents of the city to check in regularly at a Foursquare venue called “City of Chicago — Mayoral HQ.” […]

Daily Specials

September 14, 2010 | By

Three Best Ways to Use Location-Based Social Media (The Wall Street Journal) Tips for making the most out of Facebook Places & other location-based social media. What Does Gmail’s Priority Inbox Mean for Political Emails? (Tech President) Automated prioritization of emails may change the way organizations campaign, fundraise and communicate online. Don’t forget to sign […]

Republican Digital Shop Takes Foursquare-Style Social Games to Politics

September 2, 2010 | By

Written by Kate Kaye, ClickZ Politics & Advocacy Political campaigns are stuck on Facebook, and one Washington, D.C.-based digital consultancy aims to help them put engagement on the social site to use in more ways than simply collecting “likes.” Republican agency Engage has developed a set of tools for combining Facebook, social games, and Foursquare-style […]

Daily Specials

July 27, 2010 | By

Ask.com Returns To Answering Questions, Web 2.0 Style (Wired) Following in the footsteps of Yahoo Answers and Cha Cha, Ask.com re-brands itself as a question answering service. Are Location-Based Services All Hype? (Read Write Web) A new study released today indicates that consumers are slow to catch on to location-based services such as Foursquare. Don’t […]

Daily Specials

June 23, 2010 | By

Foursquare Checks Into Politics With C-SPAN (brandchannel) Foursquare and C-SPAN partner to allow users to tap into C-SPAN content that has been geotagged as relevant to their location. Newspapers Are Still Dying, But the News Is Not Going Anywhere (Mashable) Even though newspaper share prices saw a 380% increase last year, one blogger believes the […]

E-mail vs. Social Media

April 28, 2010 | By

Last week at the Politics Online Conference, I sat on a panel where the question of e-mail versus social media was posed.  Is social media replacing e-mail?  Are members who join through social media more or less valuable than members collected via e-mail? Don’t forget to sign up for K Street Café’s mailing-list to receive […]

More Foursquare for Advocacy

March 11, 2010 | By

The idea of using Foursquare for advocacy makes a lot of sense, taking the flash mob notion to another level. Because Foursquare lets you post the address where you are and a brief comment, it is a great way to tell the world about demonstrations, events, and other activist activities you want people to join.

This has great potential, and it doesn’t matter that there are only 1 million Foursquare users, which is rather a lot, anyway. Not only is Foursquare mobile, allowing you to check in from anywhere, but it can post your check-in message and address to Twitter and Facebook. This immediately reaches out to all of your followers and friends and taps into the viral potential we all know and love.