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Google and Facebook Emphasize the New and the Now, For Better or Worse

November 15, 2011 | By

Cross-posted from e.politics  Originally posted on November 3, 2011 Do recent changes to Google and Facebook affect political and marketing communicators? Potentially a lot, so let’s take the sites in turn. First Google, which announced today that it’s making major changes to its search algorithms to update its main search index more frequently. Also, results […]

3 Reasons Why Google+ Won’t Beat Facebook

November 8, 2011 | By

By Iverson Gandy Cross-posted from the Adfero Group blog With the quick popularity of Google+ (G+), many social media gurus are proclaiming the slow but sure downfall of Facebook. To that, I say one thing: not going to happen. Here’s why: 1. Too little, too late In a very rare and embarrassing moment (and for what […]

Daily Specials

October 7, 2011 | By

New Politics Channel on YouTube (New York Times) YouTube’s new channel will host political content ranging from official candidate videos to parodies. According to the NY Times, “It will include curated videos beyond the presidential campaign to include videos from other political races, as well as content from various political movements, including both the Tea […]

Daily Specials

October 6, 2011 | By

Congress: Apple Founder Steve Jobs Changed Our Lives (The Hill) An homage to one of modern technology’s greatest innovators: various members of congress share (via tweet) their sadness over the loss of Steve Jobs. Will Your Brand Succeed in the New Facebook? (ClickZ) Facebook’s recent makeover may mean you need to adapt your content. Find […]

The Latest in using Facebook for Advocacy

October 4, 2011 | By

By Kalee Miller and Caroline Sheedy of Adfero Group With 800 million active users, Facebook has earned the title of most popular social network around the globe. At the f8 conference a few weeks ago, CEO and Founder Mark Zuckerberg announced some big changes, the latest in the site’s constant evolution. It’s hard for a […]

Daily Specials

September 29, 2011 | By

Facebook Forms Political Action Committee (Reuters) The social network has pledged to begin supporting ‘candidates who share [Facebook's] goals of promoting the value of innovation to our economy while giving people the power to share and make the world more open and connected.’ Facebook’s New PAC Shows DC’s Innovative and Risk-Taking Methods Are Spreading to […]

Daily Specials

September 27, 2011 | By

New Rules for Online Politics Could Be On the Horizon (TechPresident) Google, Facebook, and Twitter are gearing up to capitalize on ad revenues from political campaigns in 2012; however, the Federal Election Commission (FEC) may put some rules in place to regulate political ads on the internet. Single Voice Sinks Coast Guard’s Rule (Roll Call) […]

Daily Specials

September 20, 2011 | By

Protest Closes Off Wall Street Roads (WSJ) Once again, the masses have taken to social media to organize a protest; this time, Manhattan’s financial district is occupied by demonstrators who were mobilized via Facebook and Twitter. Troy Davis’ Death Row Case in Georgia Goes Global (USA Today) In a joint effort to prevent the execution […]

Daily Specials

September 15, 2011 | By

New Media Guru Urges Tweeting at Super Committee (Roll Call) Former Capitol Hill vet and communications agency president Patrick Hynes encourages citizens to utilize Twitter (along with Facebook and YouTube) to make sure the debt #supercommittee hears their ideas. A Few Details About the Upcoming Twitter Analytics (MediaBistro) Measuring your social media impact is more important now […]

Daily Specials

September 14, 2011 | By

The Real Way That Twitter Can Change Society (New Statesman) For better or for worse, Twitter was used to organize a civic response throughout the UK during the August riots. The real lesson learned? Governments can learn a lot by paying attention to their constituents on social networking sites. 6 Free Social Media Monitoring Tools […]