menu

The Once and Future Bloggers’ Roundtable

September 15, 2011 | By

Cross-posted from No Straw Men Why you should host one, and how to do it Bloggers’ roundtables have been around for a while. They’re especially popular for book clubs, with the Department of Defense, and among politicians. (One wag asked John McCain if he knew the difference between YouTube and MySpace.) Yet roundtables never really took […]

Nine Ways to Engage Bloggers

July 19, 2011 | By

Mention the phrase “blogger engagement” to today’s marketer, and you’re likely to get an eager response, followed by self-professed ignorance. “We’d love to do that—we just don’t know how.” To some, this scenario spells new business. (In part, this explains why many agencies separate their “digital” practice from their traditional ones.) Yet an honest blogger whisperer […]

Daily Specials

June 29, 2011 | By

Do Lawmakers’ Texts During Public Meetings Become Public Documents? (Tech President) Cities and towns nationwide are grappling with this question. Connecting with the Super Bloggers – Think Content (Business 2 Community) Instead of “pitching” PR-style to super bloggers with press releases, focus on leveraging your own content. Don’t forget to sign up for K Street Café’s […]

Daily Specials

June 14, 2011 | By

The Convergence of Search and Social (ClickZ) Search engines are becoming like social networks and vice versa. Learn what this means for your digital marketing efforts. 8 ways not to pitch a blogger (Ragan) Capture the attention of bloggers by avoiding these 8 mistakes. Don’t forget to sign up for K Street Café’s mailing-list to […]

Daily Specials

January 24, 2011 | By

The White House and Chinese Bloggers (Tech President) Last week, the Obama White House rolled out a live videoconference hook-up between National Security Council officials and Chinese bloggers. The Obama White House’s Full-Internet SOTU Press (Tech President) The White House will have many ways one can connect digitally with Administration officials about Tuesday night’s State […]

Washington Should Get a Clue(train)

September 19, 2008 | By

An inaugural post is always hard lame odd. So I’ll spare you the James Stockdale introduction and just get to it. One of the reasons you might be here at K Street Café is to get a better understanding of the power of the “network of networks” and tap into the new tactics of the […]