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Are Millennials Making a Right Turn?

In considering the variables, it feels a bit like we Baby Boomers are pulling and tugging at our millennial children once again, arguing over who influences them the most or whether their beliefs are preordained.

#Selfies4Reform Campaign Delivered to Congressional Offices

Love them or hate them, selfies are coming to Capitol Hill.

Is Class Back in Session for K Street?

Two new programs – a George Washington University master’s degree and a Public Affairs Council certificate program – have seasoned lobbyists hitting the books once again.

Fewer Lobbyists Are Heading for the Hill

No one is entirely surprised when a Hill staffer is lured away from the halls of Congress to a plush gig on K Street. But the reverse trend – lobbyists leaving K Street to work as Congressional staffers – also takes place, though it tends to receive much less attention.

8 Ways to Get Visitors to Stay on Your Blog

Most of us know that pushing out great content is important, but what’s often forgot is that design, capabilities and navigation also play a crucial role.

K Street Rebounds Following Three-Year Slump

During Q1 of 2014, the top 10 highest grossing lobby firms averaged a 3% increase in lobbying fees over the same time last year.

Set Your Brand Apart with a Great Story

The ad market is saturated, and becoming a memorable brand typically requires more than a catchy slogan or even a viral video. Your best bet for branding success? Find a way to tell a great story.

Fear and Loathing on the Internet

Only one-third of Americans believe the Internet is a safe place to express one’s opinions, according to a BBC poll. These attitudes could have huge implications for both government policies and business practices.

Human Rights Watch & the Rise of Advocacy Journalism

Human Rights Watch (HRW) is partnering with sites like Upworthy to produce shareable content that draws attention to topics like human rights and climate change.

Broadcast TV Weighs Heavily on Face-to-Face Political Conversations

As advocacy professionals, we spend a lot of time deliberating how to craft and position messages that will resonate with our target audiences. What we tend to think less about, however, is what happens to these messages once they have been received; more specifically, how people converse with one another about the issues they hear and learn about