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Andrew Mirsky

FTC Blogger Rules: Why Not Disclose Advertising?

First published on the Mirsky & Company blog. FTC enforcement of its new blogger guidelines has involved typically high-profile actions against Anne Taylor LOFT (FTC ultimately taking no action) and Reverb Communications (for allegedly deceptive postings of positive reviews on iTunes for games produced by Reverb clients). While premature to draw any broad conclusions on the […]

Social Media and 501(c)(3) – Putting Nonprofit Status at Risk?

A question came up about the new media activities of 501c3 organizations hosting social media platforms for the public (Thank you to Debbie Miller for her assistance with this research): Question: Can a 501c3 private foundation or public charity put its tax-exempt status at risk by hosting a social media platform?  Specifically, could the advocacy […]

A “buddy system” solution for the electoral college?

Crossposted on Mediafuturenow.com Randall Lane wrote a provocative piece in Monday’s New York Times suggesting a “ballot buddy system” among the states to permit apportioning of electoral votes among counties or congressional districts.  The idea seems like one of those suggestions likely to go nowhere, except when you realize that (a) 2 states (Maine and […]

Privacy in Public: Social Media

Crossposted on Mediafuturenow. Legal issues with privacy in social media stem from the nature of social media – an inherently communicative and open medium. The cliché is that in social media there is no expectation of privacy because the very idea of privacy is inconsistent with a “social” medium. Scott McNealy from Sun Microsystems famously […]

Twitter on Advocacy

Crossposted on Mediafuturenow.com. Twitter is not a broadcasting medium.  Much has been written about Twitter as the first “true” realization of the power of real-time social media.  Twitter is an advocacy medium.  Just ask Shaun Dakin. Dakin is a former FedEx executive and, among other things, a big Twitter advocate.  He’s done something kind of […]

The Powerful “Soup Kitchen” Lobby Takes Over

Crossposted on Mediafuturenow.com. My colleague Brad Fitch writes in the K Street Café about the bailout plan, “What’s Driving Citizen Outrage?”.  Fitch takes a smart look at the factors underlying the passion, and recognizes a true “grassroots” advocacy campaign when he sees one.  In fact, the bailout may be one of those seminal – and […]

Here’s a story to warm the heart: Radio goes video!

I’m cross-posting today to a blog I wrote the other day for Media Future Now about mainstream radio using streaming video.  (As if that makes any kind of sense.) What amazed me is the power of interactivity actually realized by video coverage of the Democratic and Republic National Conventions last month.  I’ll simply refer for […]